Photography Tips

Why use a Professional photographer?

As the number of digital photographers continues to increase, it seems there are a lot of misunderstandings as to what a photographer can do for you.

Hiring a Photographer

Ultimately for many, the choice of whether or not to hire a photographer comes to down price. If they do choose to hire one, they must evaluate the great photos in their online portfolios and decide who they can afford.  Since this is the type of thing that is rarely stated, I feel it is time to set the record straight.

A popular reason for many calls and emails received by photographers is to inquire about basic head shots, event photographers, model portfolio photo shoots and their respective prices. The truth is that the range of photography prices is highly variable and depends on many factors such as location (in studio versus traveling to a location) and length of time needed for a particular session.

Pricing can be as low as $50 up to $500 or higher for a portrait session alone. In my opinion, any photographer selling their services for $50 probably isn’t much of a professional, although that’s not to say that the job cannot be done properly. Still, many people are absolutely amazed at the fees associated with photography so let me explain what is involved in the process.

First of all, a professional photographer is not your boyfriend grabbing a point-and-click camera on the fly.

Second, a photographer’s time and experience are valuable.  You’re not simply going to someone’s place of business and asking him/her to “just take a few pictures.” It does not work that way. Even if you only need one shot, it will take time to find the best angle, prepare the lighting, and possibly choose the correct outfit for that one memorable photo. A photographer will give you advice on what to wear, make-up, and so on. They have done this before and guide you as needed. That’s why professional photos look professional.

Third, I assure you that professional photography equipment costs a lot more than your best friend’s camera. A high quality camera, specialised lenses, memory cards, digital software, tripods, umbrellas and lighting, and colourful background are professional-grade and are quite expensive. You benefit from the latest professional technology being used in the photographs, and used properly at that.

Next, the time it takes to produce your one headshot is more than the actual sitting session. It involves setting up the equipment in advance, blocking off time for the photo shoot itself, uploading the photos and going through them after the shoot, digital touch-ups to the photos chosen for printing, burning the photos onto CDs, bringing them to the photo lab, returning to the photo lab the next day to pick them up and then waiting for you to pick up your prints or mailing them to you. You may have lots of time on your hands but you should always be aware that photographers are busy running a business.

I think most would agree that that is a lot of work for a small fee, hence the great value you get from working with professional photographers. Moreover, I assure you that one of the biggest pet peeves of all photographers is people who do not show up for the photos and are too inconsiderate to call and let the photographer know that they cannot make it. Photographers don’t get paid in those circumstances (unless a small booking deposit was requested) but still took time to set up the shoot and possibly turned someone else down during that period of time because it was pre-booked.

Finally, a professional photographer does this for a living. If it were that simple, many photographers would not count on gigs to be their livelihood. Again, this is not your father lending you his camera to take a few photos. Photographers take pictures for a living and you must understand that when making inquiries about pricing.

Now that you have the low down on all that goes on behind the scenes please feel free to contact us for a quote for your next photographic needs.





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